[...]Inbound Marketing, PR and Web Analytics: It’s Cool at School « fan foundry[...]…

That said, I think most will still prefer the live event just because there is the interactivity of it. Let’s be honest: most of us treat these events as mixers before anything else. We may enjoy some key note presentations, pick up some good reading materials, and attend some useful workshops but it all comes down to face-to-face meetings with people you may have not met otherwise.

Now, I imagine there is an opportunity here.. With all the social tools out there, it would be easier to geotag shared content and have people break out into groups by region or maybe even immediate local market. Imagine having a virtual trade show and then everyone breaking off in their area to chat, have some fun, talk shop, and celebrate our collective successes?

With that approach, this could really work. With some good SEO, you can have folks finding you via local searches and tangent concepts.. Imagine the turn-out you can have when you campaign for at least 6-8 months persistently to expand the audience and gather more RSVPs for your event?

Great point about the mixture of outbound and inbound marketing. Again, tight integration of social media will be huge here.. Aggregate the data so that those that don’t plug into certain channels still get the same core experience.

Here’s my profile on LinkedIn:

http://www.linkedin.com/profile/view?id=3710415&trk=tab_pro

Feel free to connect and bounce ideas off me.

My name is @Yogizilla on Twitter as well. I like to approach business in fun, casual ways.. It’s a new age. People are looking to be engaged, enthralled, and entertained!

Cheers!

As for my blog article title “Mobile Marketing Graphics: Link Buttons”, it obviously relates to the article’s content, but certainly not to all topics my blog covers nor to my blog’s title. The “Mobile Marketing…etc.” title is actually an example of a simple technique I use to drive traffic to my articles. I draft an article, then do a few key phrase searches to determine what terms and phrases might make the most suitable article title. I select from among the most suitable phrases and terms to make my articles more visible in Google and Bing search results.

For an example of how I’ve been doing this, try typing a Google search for “Art virtual trade shows worth it?” Bingo, you’ll see one of my blog articles on page 1 of the search results, surrounded by other search results that obviously lead to virtual trade show software vendor sites. Guess which Google search result gets the most hits – the vendors, or my article? Mine.

As for my blog’s title “Fan Foundry”, it is obviously not specific enough, and indeed I get a handful of erroneous home page hits from people searching for info on fans and foundries. I’m okay with that; I never intended to own the Web space related to fans or foundries, or marketing automation for that matter. What started out as strictly a hobby site dedicated to a phrase I coined has turned nicely into a revenue generator. Pure serendipity.

I have also registered a few domain names based on phrases more closely related to my blog’s main theme, and redirected them to this blog.