Resources (new!)


Clients and Friends: Enjoy these crowdsourced strategy tools.  Add your input.  Use the “Keep in touch” link (top right) to get quarterly updates. 

1. Trends with Benefits: Social Media 2012 Playbook

Brief: strategy doc presented at North Shore Tech Council, March 2012. Deep-dive hands-on sequel June 2012 at “North by Northshore

Read about it   •   Preview, download, share   •   Get the file

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2. Sales & Marketing CRM Capability Maturity Model 

Brief:  Assess your current capabilities.  Start the dialogue.

Read about it      Preview, download, share      Get the file

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3. Sales Pipeline Best Practice Reference Chart

Brief:  Keep every deal, prospect and customer on the critical path.

Read about it   •   Preview, download, share   •   Get the file

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4. Are you a fanfoundry?   (3 questions) 

Brief: Got 3 minutes?  Walk through this quick assessment.
Read about it      Preview, download, share      Get the file 
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5. Sales & Marketing Development Plan for the Chief Revenue Officer

Brief:  Plan and review progress on people, process and technology.
Read about it   •   Preview, download, share   •   Get the file 
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6. Sales & Marketing Alignment Topics (Chart)

Brief:  Identify mutual goals,  start conversations, improve alignment.
Read about it  •  Preview, download, share  •  Get the file

More to come! Subscribe for updates using the “Keep in Touch” tab (top right).

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